North Africa and the Middle East

Kheir Zaman: A New Player in Food Retail in Egypt

Retail trade in the form of modern super markets is a relatively new  concept  in  Egypt  and  was  originally  designed  to  serve high‐income people. The Mansour Company originally followed this  new  pattern  and  it  was  able  to  develop  a  successful business  model  along  these  lines.  However,  as  low‐income people  constitute  a  majority  of  the  Egyptian  population,  the company  could  not  ignore  that  segment  any  longer.  It capitalized  on  its  well  developed  management  system  and  its retail  experience in  the  Egyptian market  to  adapt its  high‐end busines

Saraman: Affordable Earthquake-Safe Schools and Housing in Iran

Housing is a major challenge for the rising young population of developing countries. For households who have their dwelling as their main asset and shelter, the robustness of the construction is crucial, especially in earthquake-prone areas. Yet, in low-income markets, conventional construction methods are not only insufficient to ensure earthquake-safety but their inefficiencies also increase construction costs.

TEMASOL: Providing Energy Access to Remote Rural Households in Morocco

In Morocco, despite the government’s efforts to expand its grid-based coverage, about 9% of the rural population could not be cost-effectively connected. Given that Morocco enjoys 3,000 hours of sun per year, solar energy was therefore thought to be a cost-effective alternative. TEMASOL is a joint-venture between the oil and electricity French companies TOTAL and EDF created in 2002 within the framework of a national program championed by Morocco’s National Electricity Office aiming at electrifying rural regions of the country through renewable sources of energy.

Tiviski Dairy: Africa’s First Camel Milk Dairy Improves Livelihoods for Semi-Nomadic Herders in Mauritania

Tiviski is Africa’s first camel milk dairy, founded by Nancy Abeiderrahmane in 1987 in Mauritania—an arid desert nation, where most of the 3 million inhabitants live as nomadic livestock herders, keeping camels, sheep, goats and cows. It now also processes cow and goat milk for domestic consumption. Tiviski sources all of its milk from semi-nomadic subsistence herders, enabling them to earn incomes while still maintaining a traditional lifestyle. Fresh camel milk and other milk products have replaced dairy products imported from Europe, bolstering the Mauritania’s economy.

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