This report by the International Finance Corporation (IFC) summarizes the practical lessons learned from IFC’s inclusive business clients. There are lessons for each phase of the value chain – including procurement, product development, distribution and retail, and marketing and sales. Each lesson is illustrated by a profile of an IFC client that is using this approach to reach the base of the pyramid on a commercial basis.
To see the full report go to:http://www.ifc.org/wps/wcm/connect/bf203d80463da1548c90bd9916182e35/Shar......